After launching in 2023, TikTok has now rolled out its Music App feature to users in 163 countries worldwide, including 41 countries in Sub-Saharan Africa
After launching in 2023, TikTok has now launched its Music App feature to users in 163 countries worldwide, including 41 countries across Sub-Saharan Africa, with Kenya and Nigeria being part of them.
TikTok’s new feature is called the Add to Music app, and gives music lovers the ability to save the songs they discover on TikTok to their music streaming services of choice. However, the streaming service platforms that support this feature are yet to be confirmed by the social media platform.
Add to Music app is designed to help music lovers record songs they love on TikTok when they discover new content and easily save the song to their preferred music streaming service.
The feature appears as a button that says “Add Song” next to a track name at the bottom of a TikTok video on For you feed, inviting users to save a song of their choice. The first time a user taps the button, they can choose to save it to their preferred music streaming service.
The track is then saved to a default playlist on the music streaming service, with users able to choose to add the track to another playlist. After its first use Add to Music app feature, the selected music app will then become the default music streaming service for future track saves, although users can choose to change the default music streaming service at any time in the settings. Users can also use the Add to Music app feature from an artist’s audio detail page.
“With the Add to Music app, we’re simplifying the music discovery experience for both TikTok users and artists,” said Isaac Bess, Global Head of Distribution Partnerships, TikTok.
βMusic fans enjoy the opportunity to store music from TikTok directly to their favorite music streaming services, driving music discovery and helping more tracks break through and become hits. We’re really excited to bring the feature to millions more music fans around the world, providing even more opportunities for music discovery and consumption, and for artists to reach new audiences and grow their careers.β