Christian Karembeu has praised SportyTV’s broadcast of the ongoing Euro 2024 tournament across Africa.
SportyTV continues its unstoppable growth in Africa, earning high praise from former World Cup champion and ex-Real Madrid player Christian Karembeu during a live Euro 2024 broadcast from Germany.
Karembeu highlighted SportyTV’s role as an African provider of premium services to one of the most prestigious competitions in the world.
As the leading free-to-air premium sports TV channel in Nigeria and Ghana, SportyTV is making waves across the continent by providing unprecedented access to this prestigious football tournament as the official rights holder.
The significance of this milestone was highlighted during the group stage match between France and Poland, which ended in a 1-1 draw. The match, which was broadcast live from SignalIduna Park in Dortmund, was attended by Karembeu, who spoke to SportyTV reporter Kweku Afar.
Expressing his gratitude and stressing the importance of this coverage for Africa, Karembeu said: “Thank you for being here in Europe, because Africa deserves to be here”, underlining
the continent’s rightful place on the world sporting stage.
Adding to the channel’s growing list of high-profile appearances, former Spain international and ex-Bayern Munich player Jav Martínez also appeared live on SportyTV during another Euro2024 match, further enhancing the channel’s reputation for providing exclusive and attractive content.
“This is just the beginning of what we aim to achieve. To have legends like Christian Karembeu with us is incredible and is a standard we aspire to maintain regularly very soon,” commented a SportyTV spokesperson. This statement reflects SportyTV’s determination to consistently deliver world-class sports content and experiences to its viewers.
The two upcoming games that will be shown for free on SportyTV are the much-anticipated ones: Switzerland vs. Italy on June 29 and France vs. Belgium on July 1. SportyTV is expanding its model through sub-licensing across English and Portuguese-speaking Africa and through the Sporty.com website, ensuring overseas and general audiences can access their content.
Launched just two years ago in Nigeria, SportyTV has quickly established itself. The same as a dominant force in sports broadcasting.
With an unrivaled studio facility in Lagos, the channel expanded its operations in Ghana within a year, continuously enhancing its programming. The acquisition of broadcast rights for Euro2024 complements an already impressive portfolio that includes the Premier League, Serie A, Bundesliga and the upcoming Summer Olympics.
This variety of content underlines SportyTV’s commitment to providing comprehensive sports coverage to its viewers.
The channel’s influence extends beyond just broadcasting matches. SportyTV’s studio in Lagos has become a hub of excitement, bringing together various influencers for every match commentary.
Plans are underway for a Lagos studio viewing party for the Euro2024 final, with a host of influencers and live fans, promising to create a historic live viewing event.
Further strengthening its position, SportyTV has opened a state-of-the-art studio in the heart of Madrid, Spain.
This new hub facilitates daily shows dedicated to football, hosted by Clinton Egbuna, a Nigerian-born presenter and Sporty Group ambassador. Egbuna’s dynamic presence and deep connection to his heritage bring a unique flavor to the programme, resonating with audiences both in Africa and abroad.
You can watch SportyTV for free in Nigeria via StarTimes DTT (Channel 258), DTH (Channel 190) and OTT platform StarTmesON. In Ghana, viewers can tune in via DTT (channel 36) and via Startimes DTH and OTT as well). Furthermore, SportyTV’s partnership with NTA, Nigeria’s public broadcaster, enhances this extensive reach by ensuring millions of fans enjoy premium sports content without financial barriers, driving participation and broadening the audience base.
SportyTV’s digital impact has been equally impressive. In the last two weeks, the channel gained 50,000 new subscribers on YouTube, almost reaching the 100,000 mark. Videos related to Euro 2024 have garnered over 3 million views and more than 200,000 watch hours.
On TikTok, the growth is just as spectacular, with more than 50,000 new followers in less than 20 days, nearly 3.5 million views and nearly half a million likes on their videos.
Sporty Group continues to set the bar high in the media and sports betting industry. By building a media center around SportyBet, the world’s most visited betting platform, Sporty Group has created a synergistic environment that leverages cutting-edge technology and comprehensive sports coverage.
This innovative approach ensures that Sporty Group remains at the forefront of the industry, always one step ahead in offering great value and entertainment to its audience.